Guest Speaker Session - Taqi Rizvi
On March 25, 2024, Mr. Taqi Rizvi, Co-founder and Director of Yaroo Co, was the guest speaker in Adnan Ahmed’s “Introduction to Trade Marketing” class. Mr. Rizvi is an IBA graduate and formed Yaroo Co in 2019 to help smaller brands capitalize on retail data analytics & develop DTC strategy. The topic was “Actionable Retail Insights”. In a highly interactive session, Mr. Rizvi spoke about Reading & Making Sense of Marketing/Sales Data in a retail environment. We are thankful to Mr. Taqi Rizvi and hope to see him in many such interactive sessions.
